CREATIVE. WRITER.
Hi, I’m Laurel—creative director of verbal identity, Canadian-turned-New Yorker, and cat mother to Moe (yes, he’s the boss).
in a hurry? see my latest work.
I WRITE. YOU FEEL.
I’m a creative director of copy who turns brand language into cultural currency. I lead teams, build voice systems, and concept campaigns that resonate, spark feeling, and ultimately? convert.
When I’m not being a word nerd you can catch me designing interiors, filling my emotional & virtual cart, listening to a horror podcast, and petting other people’s pets.
Nice to meet you.
Published Writing
Tiny Story
Interview
Feature Article